The Best Free Affiliate Marketing Tools for Your Campaigns in 2022
Affiliate marketing is a growing and evolving industry. In 2020, affiliate marketers spent $6.8 billion in the United States alone. By 2022, these figures are expected to balloon up to $8 billion, according to a study done by Rakuten Marketing. With this in mind, it’s only accurate for affiliate marketers to double down on their campaigns and treat it as one of the best sources of revenue for their brand. If you’re an affiliate marketer and you want to improve your return of investment (ROI), generate better-quality leads, or want more control over handling affiliates, then it’s important to have the best free affiliate marketing tools tucked away on your digital marketing arsenal.
The Advantages of Using Free Affiliate Marketing Software
Affiliate marketing tools are great for streamlining and keeping your affiliate data manageable. One of its biggest advantages is it gives you an option to track leads using tracking links. Doing so provides you with unique, specific data which you can use for strategizing future marketing campaigns. There are also other advantages. For instance, it lets you know which affiliates to pay and how much the payout is. Some programs even allow for automatic payments in different currencies, taking the guesswork from your part. You can even customize the campaign to suit the brand or product you are promoting It also gives you concrete data on which affiliates are performing best so you know who to reward. Doing all these manually is almost impossible or requires too many man-hours—time better spent on the more important parts of your business. Perhaps, the biggest advantage is that by using free tools, you can save money and test the software first to see how well it performs. If you’re starting and want to test affiliate marketing platforms, we’ve compiled some of the best free affiliate marketing tools and software to help you run a successful marketing campaign.
Free 14-Day Trial Price: (Monthly) Professional – $89 / Enterprise – Custom / Enterprise Plus – Custom Key Features:
Convenient automated recruiting
Effective and quality support
Offers convenient tracking of referral links
Allows users to monitor real-time conversions
Automates commissions and leverages unlimited commissions
Access to performance automation
Integrates with major e-commerce platforms like WooCommerce, Magento, Shopify, and Salesforce Commerce Cloud
Offers 24/7 customer support
Highly cost-effective compared to other platforms
Great for small to medium-sized businesses
Refersion is a top affiliate marketing platform that has worked with different popular brands including Barstool Sports and Pura Vida Bracelets. Founded in 2015, it’s a fantastic platform that allows you to build strategic partnerships for your affiliate marketing campaigns and grow your influencer marketing programs. Find out more details about Refersion in this review.
Allows for consistent engagement to keep affiliates motivated
It lets you perform bulk payments of affiliates, making it easy to handle large numbers
Easy integration with Shopify, WooCommerce, PayPal, Squarespace, and other platforms
Fast, real-time results and tracking
A beautifully organized dashboard
Good, competitive pricing across the board
LeadDyno is a premium lead management affiliate marketing program that lets you manage your marketing campaigns from one convenient dashboard. It offers one-click integration and works with various e-commerce, marketing, payment processors, and CRM. Customize your dashboard, send material for your affiliates to use, and even pay them using the software. It’s one of the best in managing your ambassadors in one place. Initially founded in 2014, LeadDyno has tracked over 81 million referrals and made over $200 million in affiliate sales in 2020. The company currently offers a 30-day free trial so you can test out the software and see if it works for your campaigns.
Offers strong fraud protection and privacy to ensure your business is safe
Supports different types of affiliate links
It also provides support for different currencies for payout as well as different languages
Provides 24/7 customer service
Allows you to assign commissions from the platform
Helps increase engagement, track performance, qualify leads, and improve the conversion rate
Allows you to create and manage an affiliate program from scratch
Accurate tracking software
Provides a lot of customization for brands that require it
A professional tool that can be used as the company grows
Post Affiliate Pro offers a lot of flexibility in setting up and organizing your affiliate marketing campaigns. It’s easy to use, even for beginners. The interface isn’t as straightforward when you’re looking for specific functions, but their customer service is highly responsive, making it easy to ask questions anytime. Post Affiliate Pro offers a free 14-day trial, giving you time to test drive the software. It’s highly recommended for small to medium-sized businesses so it can grow with you as your brand expands.
Provides seamless network integration with over 50 network platforms
Helps build your affiliate marketing audience by sending conversion event data
Tracks any conversions or sign-ups from your affiliate links, forms, websites, or other sign-up forms
One-click integration with Facebook and Google Ads
Allows you to create custom audiences for any retargeting campaign
AnyTrack is a conversion and audience data management platform perfect for marketers who want just one place to check when running their campaigns. This free affiliate marketing software can sync data conversion across different marketing stacks. With the help of AnyTrack, you can base all of your marketing insights on data, giving you a chance to track and send conversion events to specific marketing tools even without any coding knowledge. All paid versions offer a 14-day free trial. One thing to note, though, if you use Zapier, there’s no direct integration option available. Also, AnyTrack will not integrate with Amazon Associates at all.
Offers real-time reporting, so you get information and data on time
Strong data protection with proactive fraud prevention to keep all your information safe
Perfect for lead generation
Offers two types of services, one for Advertisers and the other for Networks
With a 99% uptime, TUNE is an extremely reliable affiliate marketing program. It allows users to perform detailed tracking, which is helpful if you handle multiple brands and campaigns. The generated reports are easily customizable and are great for visualizing and strategizing your next steps. Users also receive a good amount of customization control handling the program. Formerly known as HasOffers, TUNE offers a free 14-day trial. It’s worth noting the price is a bit steep, but it has the features to match.
Free Trial Upon Request Price: (Monthly) Pro – $299 / Enterprise – $499 / VIP – Personal Quote Key Features:
Easy to navigate and manage even for beginners
Generates clear, convenient comparison reports for easy planning
Offers fraud protection to keep all of your data safe
Handles bulk payouts with various options for currency
Simple integration with your tech stack or other networks
Dedicated account manager for assistance
Offers 24/7 customer service support
Affise lets you easily grow and improve your partnerships with brands, agencies, and advertisers. This is a feature-rich platform that helps track all of your affiliate marketing activities in one place—including tracking clicks, conversions, and impressions. It collects all the data in one spot, making it convenient to analyze and see. The company offers a free trial upon request only. Currently, Affise has several locations spread out all around the world. This includes offices in Berlin, Shanghai, Moscow, Vilnius, Minsk, and New Delhi, along with over 150 employees.
Simple and easy to use interface which is ideal for beginners
Offers convenient automation and simplified reporting
API offers integration with different well-known networks
Built-in email function for running campaigns or conducting payouts
Offer18 is relatively new in the affiliate marketing game, but they’ve already proven to be a top player in the industry. The program offers a distinct set of features ideal for affiliates, advertisers, marketers, and Adnetworks. The platform contains great features like fraud protection, whitelisting, dynamic parameters and tokens, tracking multi-clicks and conversions, and smart offers. They also have a dedicated account manager including 24/7 customer support. The best part is they have a free trial, and the price they offer is also reasonable. Offer18 is highly recommended for beginner affiliate marketers or anyone that wants a simple platform with rich features.
Free 30-Day Trial Price: (Monthly) Professional – $89 / Enterprise – Custom / Enterprise Plus – Custom Key Features:
The only software that provides unlimited clicks
Reliable statistics and tracking
Helps manage affiliates as well as advertisers
Provides real-time analytics
Offers easy data access with a 99.99% uptime
No limits on offers and affiliates
Features an Overflow tool to help with cap management
Month per month renewal and usage
Ideal for small to medium businesses
The reasonable and competitive price point
Provides fully loaded service even during a trial
Uses proxy with strong fraud detection in place
Allows you to set up global redirects so your traffic is always monetized
Has target offer marketing for a custom audience
Afftrack is an affiliate marketing tool ideal for any business size. It’s designed to be one of the most versatile free affiliate marketing tools today. It also offers the most bang for your buck. It has a 30-day free trial with the succeeding months just requiring $199 per month regardless of your business size. This makes it the ideal solution for business owners who don’t have the means to spend a lot on their affiliate marketing campaigns just yet.
Allows you to track mobile performance from partners
Provides partner rewards for any coupon used
Performs deep analytics along with a performance breakdown
Offers granular reporting
Offers strong integrations with other platforms
Transparent and convenient revenue payouts for affiliates
Allows for full customization to suit the brand’s needs
Highly responsive customer support
Convenient and easy to use user interface
Easy to update and create links
Everflow offers companies and brands the chance to grow faster and to succeed in their affiliate marketing. This amazing tool is packed with great features that brands can utilize to plan, analyze, and improve current and future campaigns. Users can expect strong fraud protection, tracking, deep analysis, automated campaigns, and post-conversion functions, among many other features on Everflow. The company currently provides services to over 750 agencies and brands. Among them include ShipBob, Skillz, and Dentsu.
Free 30-Day Trial Price: (Monthly) Plan 01 – $25 / Plan 02 – $69 / Plan 03 – $149 Key Features:
Tracks everything from your registered affiliate
Ability to set up traffic alerts and SMS
Can create coupons, send them to affiliates, and track their usage
Capacity to assign and set tier commissions
Strong fraud detection
Allows you to set minimum and maximum payouts
Provides the capability to arrange your affiliates in groups for easier management
ClickInc is among the more affordable affiliate tracking software in the market today. This makes it ideal for beginner marketers who want to start with a tool they can use without breaking their bank account. However, while it may look like a simple tool, the features it offers are on par with some of the best free affiliate marketing platforms out there. One of its key functions is TruLink. This feature means you don’t have to gather affiliate IDs anymore since it automatically tracks everything from the registered URLs entered by the affiliates. If you need help navigating the tool, there’s an option for a free demo. Otherwise, you can avail of the 30-day trial to test everything out.
Easily integrates with Shopify, WordPress, WooCommerce along with other platforms
Allows for easy addition and recruitment of new affiliates
Advanced social media sharing
Provides full brand control
Simple and to the point which is ideal for beginners
Unmatched and convenient onboarding
Exhaustive supporting documents to ensure success
Has option to track non-cookie-based conversions using coupons
Allows for the creation of customized emails to resonate with specific targets
Offers fixed/percentage-based and per product/per category commissions
TapAffiliate allows you to grow and track your campaigns in one convenient location. It provides a simple, easy-to-navigate interface that’s recommended for beginners who have never used an affiliate marketing program before. Some of TapAffiliate’s clients and brands include Send in Blue, Degiro, Selz, Kick Resume, BoldKing, and more. According to the company, they believe in making advertising enjoyable again for marketers. Their goal is not just to provide highly functional and effective tools but also to bring a human touch to the marketing process.
Convenient desktop and mobile tracking of all your campaigns
Intuitive and fresh marketing dashboard
Easily tracks a variety of conversions
Impression and organic tracking
Manual update on campaign costs
Multi-step funnel construction
Real-time reporting with options for A/B testing
In-depth reporting with trend analysis
Voluum DSP integration and API
Voluum is a high-functioning software that offers insights and control for affiliate marketers looking for free and paid affiliate resources. Voluum is loaded with useful features, including options to manage, track, and optimize both paid and organic sources. There’s also a choice for automatic optimizations which allows groups and teams to collaborate even if they may have different access requirements. The company also guarantees solid uptime with strong fraud protection, comparable to those found in bank infrastructures. If you want to test out this tool, Voluum currently offers a free 14-day trial with each plan.
Paid vs. Free Affiliate Marketing Tools
If you’re a beginner, it’s smart to take advantage of the many free affiliate marketing tools and platforms right now. Once your business grows or if you find that you need a platform with more robust features, then consider going for paid affiliate tools or more sophisticated affiliate marketing software to benefit your affiliate marketing business.