Celebrities and influencersAs an affiliate marketing company, we’re not about to underestimate the power of celebrity endorsement or the power of influencers. Influencers are so-called for a reason, which is why they make for great affiliate options. Is Stake simply using a tactic every other brand has tried before?
Promoting gambling to younger viewersWhat ties in here is that Drake, most influencers, and the Twitch platform, tends to attract a younger audience, and this gets to the core of the controversy online. There are a lot of Tweets mentioning “young audiences” getting influenced by icons who love playing online gambling.
Skill versus chanceDrake is far from the first influential person to take on gambling as an entertainment venue for his audience the poker scene is particularly rife with fans of the game looking to understand the skills and cheer on the good work of their favorite players, much like any other sports team.
However, that brings up the issue of skill versus chance. Drake is playing online roulette, where the chances are set and there isn’t much skill involved. As are a lot of influencers playing the slots for Twitch streams.